Swedish jeans brand Denim Demon has only been around since 2006 but has already stirred up quite a commotion in the business. The Denim Demon designs pay strong hommage to their Sami heritage, for instance, all their different pieces bear sami names, the caribou deer is a key feature in many of their designs & the Jämtland colors blue, green & red are also frequently present.
Check out some of the Denim Demon fall items @ the C store blog & view the full line up @ caliroots.com